Sunday, September 7, 2014

Beyond The Revolving Door: New Pathways to Veteran Success

Though many are unaware, the United States military is a unique incubator of a special brand of leader, one who has learned to operate and thrive in complex, dynamic and inherently risky environments. Our society has paid billions of dollars preparing these leaders to succeed in combat, but we’ve yet to realize, encourage or employ the incidental benefits of their training when they leave the service. When military service ends for these individuals, what should society expect of them, and most importantly, where should these leaders look to apply their skills and talents?

In many cases, Veterans start by taking a spin through the revolving door and end up in government consulting cubicles. This is the right answer for some, but all too often, veterans settle for the first offer. They leave service and allow themselves to be slotted in positions that don’t make the best use of their unique talents. There’s no shame in that; it’s often the clearest path they can see based on the transition system we have in place today. Society settles, too. We wring our hands over what to “do” with the thousands of Vets looking for work, but then create job training and placement programs that ultimately under utilize their talents. Veterans and society both would benefit from a greater understanding of these special talents and skills.

There is a another pathway to success for Veterans, one which they are perfectly suited for: entrepreneurship. Starting a company means experiencing situations they are all-too familiar with: complex and challenging environments, building teams, completing tasks despite inadequate resources, mitigating exceptional risks and no one to provide much sympathy if things don’t work out. Entrepreneurship challenges Veteran leaders in familiar ways, leading teams that look to them for key decisions, reassurance and an example to follow. The constant, unsentimental self-evaluation so central to military leadership proves extremely valuable when a new business has its fair share of setbacks.

While there’s a great deal of — rightful, justified — concern for post-traumatic stress, there is a lessor told story of the “post-traumatic growth” that occurs for most, and which sets Veterans apart for the entrepreneurial track. It’s time we paid attention to this flip side: the positive transformation from military service and the effect on those who volunteer to serve.

Out of the challenges and occasional trauma of a military career, Veterans grow in confidence, resourcefulness and leadership abilities, developing a broader perspective that looks beyond the trivial. To become entrepreneurs, Veterans must hustle. They must network and leverage those networks to build capital and interest and momentum. They are “Army Strong,” no doubt, but many Vets forget that much of their strength in battle came from the support of their team. No one can do it alone.

Likewise, society must understand that we cannot throw together a few small business loan programs and and step back: “Thanks for your Service” is just not enough. Investment is surely and sorely needed, but it’s going to take time and thought to get right. Would-be entrepreneurial Vets need real capital and serious access to networks that will help them build something. It’s no secret why so many successful Silicon Valley startups are born at Stanford: it’s a strong, interlinked community that couples rigorous training with a social network second to none, and bears more than a passing resemblance to the military communities that our Veterans come out of. Yet, we and they often fail to harness these facts in building Veteran pathways to success.

Doing things differently is always hard. I built RideScout with three fellow Veterans and we collectively count over 20 years in the U.S. Army each, a fact that has directly led to the acquisition of the company. We spent a grinding two and a half years building the company up from nothing and, unlike 95 percent of startups, we can now consider RideScout a success. This week we joined the Daimler family when car2go purchased the rights to RideScout and together we’re building an intermodal mobility platform that will help millions of Americans better use existing transportation resources. We realize that we’re stronger together and I’m excited to continue RideScout’s amazing growth.

I’m not sugarcoating what it means it be an entrepreneur: Vets need to know that it’s back-breakingly hard, and they’ll need to draw on their reserves to get the job done. As Veterans like us set out on entrepreneurial journeys, our families will continue to sacrifice our time spent at home, as they have made sacrifices before. But the U.S. Military — and society — has made an investment in our leadership training, and, for this and so many other reasons, we must answer the call to serve our community. Only, this time we wear a different uniform. After all, we’ve spent years protecting the American Dream of free enterprise. Now it’s our time to share in it.

via Huffington Post

Wednesday, September 3, 2014

RideScout joins the car2go family

Thursday, August 28, 2014

Using Real Time Information to Make Better Travel Decisions


By providing information about traffic, routes and travel mode options, smartphone apps like RideScout are rapidly changing transportation.

In fact, the ease with which such apps collaborate and make use of real time information is facilitating mobility so well that we may be seeing the future of transportation taking shape before our eyes. 

Joseph Kopser, CEO and Co-Founder of the travel app, RideScout, has a particularly good view of the change that is coming.  RideScout provides real-time information about transportation options including transit, bus, bike, taxi, car share, ride share, parking and walking in one view. 

Mr. Kopser joined IBTTA Executive Director and CEO Patrick Jones on this month’s #TranspoChat Twitter chat to discuss the topic, “Using Real Time Information to Make Better Travel Decisions.”  

For more, see our summary of the chat, below. 

Joseph Kopser will be a featured speaker at IBTTA’s upcoming 82nd Annual Meeting and Exhibition September 14-17 in Austin, Texas. Click here for registration information.

Wednesday, August 13, 2014

Read my uncle’s note that reminds me to “keep it real”

My Uncle Robert is one of my mom’s older brothers.   He has spent his whole life in service to country and community.  Today, he and my aunt live in Washington, DC.  When I was in the 4th grade, I got to spend a week with him taking in every site in DC.  It was that moment I fell in love with American History and the Red, White, and Blue took on new meaning that has never left my heart.   It’s largely the reason I chose to serve in our military and attend West Point.  While Congressional politics struggle today, I am reminded of my trip in the 4th grade and how wide-eyed I was about the hope of promise of our country.   And today, my Uncle teaches me a new lesson—- See the world through the eyes of others….  I got this note back in response to a note I sent him asking him what he thought about RideScout:

Hey Joseph, Great to hear from you. Congratulations on your enterprise (RideScout). I had no idea you had become an inventor and private entrepreneur. I listened to your interview with (I don’t remember his name and after an hour-long search can’t relocate the interview.). (He was not the greatest of interviewers; at times he seemed to be at a loss for what to ask you.) But you did manage to get across a very powerful point on the importance of teamwork and how to go about problem solving and not losing sight of the goal because of minor hiccups along the way. You continue to do credit to your Mom and Dad , and to the U.S. military.

Now for the cold water. Your Uncle and Aunt are real dinosaurs in the tech age. We still don’t have cell phones. We watch our TV on over-the-air broadcasts. (No cable.) I am still using a converter box and I listen to the Washington Nationals ballgames on the radio. A radio is one of those little boxes you can still find in some hotel rooms, not all, and which, if they are used at all, can be programmed to go off in the morning to provide an alarm for guests who may wish to get up early. (Like payphones and other species of dinosaurs I don’t think they will be around much longer as I understand it is now simpler to set your cell-phone to beep if you want a wake up call in the morning. (Even my computer indicates that “payphone” is not a proper term. Not a good sign.) Would you believe I can remember when you had to crank a phone in order to get an operator to place a call for you. Then, if you didn’t mind paying extra, you told the operator whom you wished to speak with and gave her the name of the exchange and telephone number you wished to reach, usually not more than three or four numbers. If the person you wished to speak with was not available at the time you called, the operator would try to find out where the person was and when he or she might return, all at no charge until you actually were able to complete the call. As people got more adept at using the phone, it was possible to convey information through the operator to the party at the other end of the line without ever speaking directly to the person or having to pay anything at all. In my day that was what was considered being “tech savvy” although the term had not yet come into use.

All of that is by way of preamble so you won’t feel bad when I tell you I have not previously heard of Ridescout let alone actually used it. Nor do I know the difference between an iOS and an Android who/which(?) I thought was one of the characters in Starwars. However, I think I may at one time have downloaded something from iTunes, so, as soon as I can locate my Apple ID, I will attempt to see whether or not your app can be downloaded into our computer in order to check it out as it sounds like a most useful package of information especially since we are a one car family and your Aunt Emma is not driving , and I am not always around to take her where she wants to go.

In the meantime, I have passed your message on to other, more tech-savvy, members of the family. As soon as I access the app, I’ll be back in touch.


My Uncle’s note reminds me that the world is a big place and it’s always important to see the world through the eyes of others…. and not always our own.  The world changes and yet it stays the same.


Thursday, July 31, 2014

Vets in Tech: Resources to Enlist Your Inner Programmer

RideScout was founded by four Army veterans who simply wanted a better way to get around the cities where they work and live. The team is always looking for ways to help and promote an improvement of the quality life of veterans and their families. The following post is from our friends at Think: Fulfilled.

In the midst of one of the highest unemployment rates for military veterans some amazing organizations and people have found ways to make a difference by helping military veterans succeed in the tech startup world. While history tells us that vets often have a hard time reacclimating into society and finding jobs, there have been many recent success stories of military veterans in tech. Whether you are a veteran looking to find a job, learn to code, or launch a startup there are many companies out there interested in helping you succeed.

Angel Investment group, Hivers & Strivers, focuses on early stage investments to support start-up companies founded and run by graduates of U.S. Military Academies.  They give military veterans a platform to bring their businesses to life with mentorship and support along the way.

RideScout, an awesome startup in the Hivers & Strivers portfolio, was founded by two army veterans Joseph Kopser and Craig Cummings. Joseph thought of the idea for RideScout when he was living in Arlington, Virginia and commuting just five miles down the road to the Pentagon. He wanted a tool to show him the best way to get to work depending on his circumstances and time of day. When he couldn’t find a tool like that, he decided to take matters into his own hands and, with some convincing from co-founder Craig Cummings, RideScout’s journey began. Check out their app that shows you real-time information about transportation options that are available to you. RideScout is also the first startup to be incorporated into the The Bunker, a tech incubator specifically for military veterans housed within River North startup hub 1871.

Many members of this unique community of military veteran-run start-ups are specifically devoted to improving the lives of the veteran community. Hirepurpose is a startup that matches talented veterans with great American companies. Committed to closing the gap between the transition from military service to civilian career success, Hirepurpose is an excellent example of a veteran-run tech startup working  to improve the quality of life for many veterans.

If you are a veteran looking to learn to code and transition into the tech world there are many excellent programs available. Veteran’s scholarships vary from $500 to as much as $8,500 and extend to immediate family in some cases. Below is a complete list of all coding bootcamps offering scholarships to veterans or relatives of veterans.

  1. General Assembly (London, Sydney, Boston, San Francisco, New York, Hong Kong, Los Angeles): For the Web Development Immersive program they offer the Microsoft Fellowship for Veterans which is a $8,500 tuition subsidy with a $4,000 housing stipend from Hirepurpose, 8 available at the New York campus.
  2. RefactorU (Boulder, CO): They offer a 20% tuition discount ($2,700 value) to students of the Web Development bootcamp for retired and active U.S. Military personnel or spouses.
  3. Mobile Makers (Chicago): Mobile Makers offers a $2,500 Mobile Makers Diversity Scholarship for their iOS bootcamp to exceptional candidates from groups underrepresented in the software engineering field. You may qualify if you are female, a US military veteran and/or are part of an underrepresented ethnic minority.
  4. Metis (New York, Boston): All veterans or members of the U.S. military are eligible for a $2,000 scholarship to apply toward their tuition for their Ruby on Rails immersive bootcamp.
  5. Codecore (Vancouver, Canada): Codecore offers a Ruby on Rails Bootcamp as well as an iOS development bootcamp. They currently award a $500 dollar scholarships for Canadian Forces.
  6. Dev Bootcamp (New York, Chicago, San Francisco): Dev Bootcamp focuses on Ruby on Rails and they currently offer a $500 scholarships if you are a veteran of the U.S. Military.
  7. Launch Academy (Boston): There is a $500 discount available for veterans with Launch Academy’s Ruby on Rails bootcamp.
  8. Coding Campus (Provo, UT): Their program focuses on Python due to the language’s popularity in Utah and they offer individual scholarships for military personnel.
  9. The Iron Yard (Atlanta, Charleston, Durham, Houston, Greenville): At Iron Yard you can choose to study either Front-end, Mobile, or Ruby on Rails. They currently offer varying discounts to military personnel, including scholarships, awards and payment plans.

If you are in the military and involved in tech we want to hear your story! Feel free to get in touch via email at or tweet @ThinkfulThinkful currently offers a $50 discount for all veterans. Thinkful’s courses are entirely online and provide 1 on 1 mentorship to help you learn either Front End Web Development, Python, Ruby, Swift, Node or Angular.

Thursday, July 24, 2014

What ridesharing really is (from the @HiBandwagon Blog)

At RideScout, I’m a big fan our of partner, Bandwagon.  Check out their latest thought piece:



Taxi hailing apps have become controversial. Like hand-wringing, subpoena-serving, rock-slinging, 10,000-car-protest controversial. “Ride-sharing” companies have been widely attacked and praised, accused of bypassing laws as they turn non-professionals into taxi drivers who can be dispatched with a few clicks. The controversy has raised critical questions for “the sharing economy” about labor, liability, and trust.

But strangely, somewhere along the way, the meaning of ridesharing itself got lost.  

Read More

Monday, July 21, 2014

RideScout and Toll Roads: Peanut Butter and Chocolate

Keep Our People Moving

This weekend, San Diego served as the scenic setting for The International Bridge, Tunnel and Turnpike Association’s (IBTTA) eighth Summit on All-Electronic Tolling (AET), Managed Lanes & Interoperability—the perfect place to talk more about the importance of interoperability between traditional players in transportation, and new entrants like RideScout. I was honored when asked to be this year’s keynote innovation speaker, introducing new ideas coming from entrepreneurs in the private sector, specifically with regards to how we fit into the discussion. During previous meetings, members covered AET from operations, engineering, technology, and financing perspectives, and this weekend, IBTTA returned to discuss the results of those first meetings, and what changes still need to be made.  


While hundreds of IBTTA members from more than 20 countries prepared for the summit, I was also thinking about the best way to explain how together we might address the critical infrastructure challenges our cities currently face.


An Imperfect System

Right now, our transportation infrastructure is fractured. We’re seeing too many single occupancy vehicles crowding traffic, adding to the waste and our over reliance on foreign fuel. Approximately 76% of cars on our roads have only one person in them. We’re seeing this inefficiency occur in some cities where public transportation doesn’t meet commuters’ needs, but also because commuters simply don’t know what the alternatives are to driving.  It’s really amazing, like I told the audience, there are few places in America’s 6000 miles of Toll Roads that have traffic jams.  All too often most American’s try to avoid a Toll Road.   

It’s a shame our transportation ecosystem is not up to speed, but it impacts people in ways we don’t always think about.  In today’s world, just to get a job people are often asked, “Do you have a reliable source of transportation?” Those without cars may not be considered if they answer, “no.” So are there any alternatives to driving alone? Well yes actually, and that’s where RideScout’s integrated platform comes in. We want to make sure people know what their options are so we can work together to be our traffic solution. Because when I refer to people, I don’t just mean “the people,” rather “our people:” RideScout, IBTTA, and our communities working together. Transportation is a shared community experience. The leaders in the IBTTA world know this, and have a shared responsibility to work with everyone in the transportation ecosystem; it’s a fight to keep our people moving. And with new innovation such as RideScout, Carma, and TNC’s such as Lyft and Sidecar, it’s transitioning into a new kind of discussion. There is hope for reduced congestion and improved quality of life as car ownership is dropping, highways are becoming smarter through automated electronic tolling and people are becoming more aware of their options.

So, why had I come to speak with Toll Agencies in what appears to be such a car-centric environment? First, the automobile will be here for decades.  To improve our transportation ecosystem we have to account for the automobile and road traffic.  Just as important, I wanted to tell them that managed lanes are the next step towards more efficient transportation, and the evolution of the toll industry. It is with improved precision that we are better able to manage, measure, and ultimately charge appropriately for the operation and maintenance of our roadways.  In an ideal world, people only pay for what they use and we find better ways to spread costs that serve as a public good for all. Imagine a day when you are paying fractional amount for every foot you travel—- and only for what you use.



The Connection Between Tolling & RideScout

When we’re talking about keeping our people moving, slowing down traffic to collect the toll fee is the enemy. That’s what made the creation of the E-ZPass so revolutionary.  With it, you could drive from Maine to North Carolina, and out to Illinois, all with the same account and often without stopping and holding up traffic. Similar to what E-ZPass did for our tolls, RideScout is doing the same for our entire ecosystem across transit, ride-for-hire, carshare, bikeshare and parking.   We’re creating a seamless experience without different forms of payment where in real-time you can find different transportation options and see how much they cost.

The tolling industry in many ways represents what a public and private partnership should be. Years ago tolls were created by private companies who built the roads and then worked with the driver to pay for their maintenance. But in the U.S. we’ve gotten away from that concept, because we’ve spent so many tax dollars to build open interstates, freeways, highways, etc., and people don’t really appreciate what it costs to do maintenance on those roads and bridges. The same methodology applies for all modes of transportation—we’ve lost our way and it’s time to get back on course.  

We’re bringing tolling together with RideScout in the app. When you look at the driving experience, we’re only capturing the 56 cents per mile for the route that you take, we’re not accurately reflecting the tolls and parking that are on there. So, what we envision going forward, is a combination where we have not only a completely transparent pricing system, but where we work with municipalities to do a more efficient dynamic tolling, preventing congestion by regulating the number of cars on the roads and helping prevent other problems.

All that is required of us, we the people, is to leave work a little earlier or later to connect with alternative modes of transportation versus giving-in to the illusion of convenience of driving your car. Because when you think about it, sitting in traffic for over an hour a day will cost you more time than that walk to the bus-stop will. I brought up the idea of Managed Lanes last December in The Democratization of Transportation where I showed how Enrique Pentalosa, the previous mayor of Bogota, Columbia, has already proposed the kind of city development plan that would create separate lanes for cars, buses, and bikes. I live in Austin, where they are realizing the cost and time savings this plan creates, the city has already begun creation of managed bus and bike lanes.

A Vision for the Future

Ultimately, it is our goal with RideScout to show people the fully burdened costs of their decisions—and not just the price of their “tolls” and parking, but instead what a trip means in terms of the trade-off between time, and money. When people learn to better value their time, then their decisions and behaviors begin to shift, as well.

This fall, RideScout wants to partner with companies like Carma, an app connecting people in Austin, D.C., and San Francisco to people with similar commutes. In Austin the government is doing an experiment with the toll where they will offset the fee for people using Carma to carpool, because what you’re doing when you carpool is you’re taking cars off the road. RideScout wants to connect you with services like Carma,, and Spaceship app, so when you wake up in the morning you will see options of transit, friends, and another way to keep moving.

As I mentioned earlier, transportation is a shared experience, so in order to improve our mobility we need to support many innovations in conjunction with RideScout to improve our daily experience. That could be reducing the need for new infrastructure, greater use of connected vehicle cars, someday soon connected vehicles talking to each other and talking to the road, and someday the the autonomous vehicle. Imagine the possibilities of creating these: we can not only keep people moving, but increase efficiencies through better use of existing infrastructure.

Together we can move more quickly into the future of transportation.  


Tuesday, July 15, 2014

You can get there from here: adding choice back into transportation

The tech shuttle debate in San Francisco is controversial and inspires strong feelings on both sides. We think it also sheds light on the lack of real choice for the average urban traveler, and leads to a flawed debate on the universally “right” way to get somewhere. At RideScout we believe that journeymaking is fundamentally personal, and our work reflects this: RideScout helps you figure out your best options for travel, right now, where you are. 

Here at RideScout we like to keep our ears to the ground on transportation challenges around the country, and in particular we’ve been keeping tabs on the tech shuttle debate in San Francisco. The private shuttle services provided by major tech firms like Google and Yahoo to get their employees to and from San Francisco and far-flung suburban campuses, are coming into conflict with anti-gentrification campaigners and activists who decry the impact of well-paid tech workers on rents and the character of their neighborhoods. In turn, some operators defiantly post signs reading “this bus gets 120 cars off the road”, and others try to assuage the critics by providing donations to city services.

At root there’s a sensitive bundle of issues around affordability and diversity that we’re not qualified to adjudicate, but we do note how the debate tends to inspires comparisons of tech shuttles to other modes: driving alone, taking commuter rail, hitching a ride in a carpool, to pick a few. Most of these comparisons address the generic commuter, and assume that time savings and marginal costs are all that matters. On these terms alone, the best that our current transportation system can (usually) offer for reaching the Googleplex is driving alone. A casual observer of Highway 101 at 8.30 am will see this confirmed by commuter choice, and by this measure Google and Yahoo and the other tech firms are simply trying to replicate as closely as possible the single occupancy vehicle experience (with wifi, and more comfortable seats).

Yet there’s clearly more to all this. Caltrain is experiencing its highest ridership in 150 years, there are no seats to be found and precious little standing room at peak times, and bikes are being turned away from their otherwise large and spacious bike-only cars. Bay Area Bikeshare is expanding up and down the Peninsula. But there’s still the assumption by many that these are travelers denied their natural instinct to drive alone by congestion, cost or some other involuntary restriction.

We prefer to be agnostic about what is “naturally” the right choice, except to say that we believe most people just want the best journey according to their unique personal needs: these might include saving time, or minimizing cost, or reducing impact on the environment, or being able to get work done en route, but not necessarily uniquely, or in that order, and rarely in equal measure. Through this lens, the rush hour traffic on Caltrain will - for some - be the next best alternative to driving; for others, it’s less stressful, cheaper in the long run and allows them to get some work done. Likewise, rush hour traffic on 101 will be a choice for some, but for many it will be for lack of real choice or only faint awareness of the alternatives. 

So for us, one aspect of the tech shuttle debate is to distill the fundamental challenge in modern urban mobility: how can we help people find the best transportation option, for them? 

That’s why we built RideScout: our app breaks away from old, tired binary decision making - to drive or not to drive - and focuses on delivering what the system can provide you, right now, where you are. We want to infuse genuine choice back into our urban transportation system. To RideScout, the problem isn’t whether the shuttle, or driving alone, or taking Caltrain, is fundamentally the right way to get to Mountain View or Palo Alto or Menlo Park. We prefer instead to grapple with the issues around conveying complex routing information, reconciling schedules, and helping arrange bookings and payments, so that travelers can stitch together different travel modes into one seamless journey without really thinking about it. They should be able to use RideScout to select the best mix of modes that matches their particular needs.

For a few, that’s always going to be driving alone. Maybe they’ve got to drop a child off at school on the way; maybe they just like driving. That’s OK: we’ll help them figure out the real cost of their trip, and help them map a route. For some, it’s going to be a shuttle ride: maybe there’s a stop near their apartment. That’s OK too: RideScout integrates as many private and public services as possible. But for increasing numbers of other travelers, the best option might be biking down to the Caltrain terminus and riding a Bullet train to Mountain View; or carsharing with colleagues; or taking a rapid transit bus down El Camino Real. Here’s where RideScout really shines, because these trips are often delicate balancing acts where schedules have to be aligned, resources located, and tickets procured, and RideScout automagically removes that burden.

How does all this look in practice? Let’s set the RideScout engine to work and see, keeping things simple with a one-seat ride. For a trip from 4th and King in San Francisco, down to the Google Campus in Mountain View, here’s some options at precisely 2.27 pm (but it could be another time, and you could start from anywhere):





If it’s time and cost you care about, then drive your own car (but get going - it’s nearly rush hour). No car, don’t fancy driving yourself, and cost is no object? Try a taxi, through Flywheel or Sidecar. Don’t own a car but like to drive? Then there’s Zipcar. If you’d like to catch up on some work and watch the world go by, try Caltrain. Bear in mind these are only the options for a single-seat ride. If you like biking, or don’t mind taking a bus to a different transit terminal, the choices grow dramatically.

So, for the takeaway: there is no “perfect” commute to Mountain View, Sunnyvale or anywhere else. Driving alone is not necessarily better than taking a tech shuttle or biking to the Caltrain: it depends on who you ask and what they need. Ultimately, there is only what makes sense for you, right here, right now - as long as you’re actually empowered to choose and have options to choose from. So if there’s any deep transportation lesson to be extracted from the contentious tech shuttle debate, it’s that travelers need choice, and our current urban transportation systems do a poor job of enabling that. Here at RideScout we recognize we don’t hold all the cards: we can’t build new transit systems, or regulate tech shuttles, or add HOV lanes to highways (yet!). But we can help people understand their options and make better choices, and we think that’s powerful stuff.

RideScout Survey: Spend 5 Minutes & Enter to Win an iPad Mini


RideScout is moving fast—expanding into dozens of new cities and adding new product features. As we continue to grow, we want to know more about you, the transportations apps you use, and new features you’d like to see in RideScout.

Please click the link below to complete our 5 minute survey.

Take The Survey!

Upon completing the survey, you will be entered to win an iPad Mini! The winner will be announced on Monday, August 4th.

Thanks for your willingness to participate. We value your feedback and are always listening.

Safe Travels,

Joseph Kopser
Co-Founder & CEO

Please note: If you do not wish to receive further emails from us, please click the link below, and you will be automatically removed from our mailing list.

Friday, June 27, 2014

Deal Alert: $15 off your Hailo ride